Internet Income: Lesson #5–Obtaining Publicity By George Little
Internet Income: Lesson #5–Obtaining Publicity style="text-align: center;"> By George Little WHAT YOU WILL LEARN In Lesson 3, we discussed Internet traffic and its importance to success. We identified five goals for your traffic-building efforts. Those five goals were: 1. Utilizing effective branding. 2. Obtaining good publicity, including links to your site from popular pages. 3. Obtaining an effective search engine presence. 4 Utilizing and maintaining flow in the placement of your Internet ads. 5. Maintaining an effective social media presence. In this lesson, we will begin our discussion of the second goal, "obtaining good publicity, including links to your site from popular pages." PUBLICITY Publicity is traditionally defined as notice or attention given to something, someone, some business, or some cause or venture by the media. We will discuss traditional publicity to some extent because it is one way to promote traffi...